Customer experience is often viewed as a goal. It is not uncommon to hear people say, ‘Our goal is to optimize customer experience.’ While that sounds noble and impressive, the general idea is based on a false premise. And understandably, the goal never really gets achieved. This is because customer experience is not a goal but a result.
Customer experience is a result of organizational culture, culture is influenced by leadership, and true leadership begins with self-leadership. This is why the Leadership, Culture, and Customer Experience (LCCX) series of the Great Employee Programme begins with you—how to lead yourself, how to become a well-rounded person, and how to practice true leadership.
What You Will Learn
- How to discover your ‘Big Why’
- How to lead yourself effectively
- How to develop a great work ethic
- How to lead others effectively
